Privacy Policy for Infinity Beverages
Last Updated: 11.21.2025
Infinity Beverages Winery & Distillery (dba Infinity Beverages, LLC) ("we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, visit our tasting lounge, or engage with our SMS marketing services.
1. Information We Collect
We may collect personal information that you voluntarily provide to us when you:
- Purchase products (wines, spirits, merchandise) online or in-person.
- Join the Infinity Club.
- Sign up for our newsletter or SMS notifications.
- Book a tour, tasting, or mezzanine rental.
- Contact us via email or phone.
The types of information we may collect include:
- Identity Data: Name, date of birth (for age verification).
- Contact Data: Email address, phone number, billing address, and shipping address.
- Transaction Data: Payment details (processed securely by our payment providers) and purchase history.
- Technical Data: IP address, browser type, and device information when interacting with our website.
2. How We Use Your Information
We use the information we collect to:
- Process and fulfill your orders and wine club memberships.
- Verify you are of legal drinking age (21+).
- Communicate with you regarding your orders, reservations, or account.
- Send you marketing communications, newsletters, and promotional offers (only with your consent).
- Improve our products, services, and customer experience.
3. SMS/Mobile Messaging
By subscribing to Infinity Beverages text notifications, you agree to receive automated marketing messages and shopping cart reminders at the phone number provided. Consent is not a condition of purchase.
Data Privacy & Non-Sharing Clause:
- No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
- We do not sell, rent, or trade your phone number to any third parties.
Opt-Out & Help:
- You can opt-out of receiving SMS messages at any time by replying STOP.
- For help, reply HELP or contact us at info@InfinityBeverages.com.
- Message and data rates may apply. Message frequency varies.
4. Sharing of Non-Mobile Information
For data unrelated to SMS/text messaging consent, we may share information with trusted third-party service providers who assist us in operating our website, conducting our business, or serving our customers (e.g., shipping carriers, payment processors, reservation systems). These parties agree to keep this information confidential.
We may also disclose your information when required by law, such as to comply with a subpoena or similar legal process.
5. Data Security
We implement a variety of security measures to maintain the safety of your personal information. Your personal data is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems and are required to keep the information confidential.
6. Age Verification
Our products and services are intended for adults of legal drinking age. We do not knowingly collect personal information from anyone under the age of 21. If you are under 21, please do not use or provide any information on this website.
7. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date.
8. Contact Us
If you have any questions regarding this Privacy Policy, please contact us at:
Infinity Beverages Winery & Distillery 3460 Mall Dr, Suite 1 Eau Claire, WI 54701 Phone: (715) 255-0802 Email: info@InfinityBeverages.com